stop chasing.start building.
The growing community for beauty pros ready to grow clientele, dominate the market, and build a six-figure brand — without the burnout.
The growing community for beauty pros ready to grow clientele, dominate the market, and build a six-figure brand — without the burnout.
the work is working. the business isn't.
You're not behind. You're under-built. These are the four ceilings we tear down inside the Brand Lab.
“I post consistently and my engagement is fine. My bookings don't reflect it.”
“I've raised my prices. I'm still chasing clients instead of attracting them.”
“I know my brand could be doing more. I don't know where to actually start.”
“I've thought about digital products and education, but I don't know how to scale.”
hey, beauty pro.
I'm Mya — founder of Apex Beauty Academy. I built ABA after years in the chair watching talented beauty pros stay stuck at the same ceiling, doing everything right and still not getting paid like it.
With 300+ women waiting to be mentored. The ABA Brand Lab is where we actually do the work — brand, content, clients, systems, and the infrastructure to scale beyond the chair.
five rooms.one membership.
what you're buildinginside the brand lab.
- Brand Lab, Content Lab, Client Magnet & Brand Engine
- Live calls — real strategy + community Q&A
- Replay Vault — every training, organized & searchable
- Ask Mya — direct answers inside the community
- Drop Your Wins — accountability with beauty pros doing the work
you probablywant to know
I've bought courses before and never finished them. Why would this be different?+
It won't be — if you treat it like a course. This is a community with live calls, access to Mya, and built-in accountability. The structure keeps you moving at your own pace.
Am I at the right stage for this?+
There's no stage requirement. Earlier in your business, you build the right foundation. More established, you fix what isn't working and build the next layer.
How is this different from 1:1 mentorship?+
The Brand Lab is where you get training, resources, and access to me inside the community — great for building your brand and business at your own pace. Mentorship is a fully personalized strategy on your specific business: your brand positioning, your content, your systems, your offers.
Can I cancel anytime?+
Yes. Cancel directly in Skool. No calls, no friction, no contracts.
stop chasing.start building.
Brand, content, clients, systems — built inside the room with like minded beauty pros doing the same work.